Web Marketing Question:
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What resources are available at WebCMO?


Currently, we have several resources on our web site. The first is the email publication--Journal of Web Marketing Research. It provides useful marketing research information. More importantly, it discusses many important web marketing issues. For example, it was the first publication to question the validity of one to one marketing. It was the first publication to propose the concept of "Total branding management".

On the web site, we provide freeware--SiteSurv to help web marketers develop their site design strategies.

Our risk free and satisfaction guaranteed survey service CyberAnalyzer helps web marketers profile and target their customers on the Internet.

Research reports are a major part on our web sites. We are going to accumulate research reports at our web site and make WebCMO a definite destination for online research resources in the near future.

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