Strategic Marketing Question: Download Questions PDF
To develop its market segments, West Coast Fish planned sales visits to the top 25 hotels and restaurants in Ireland. Where would this appear in a marketing plan?
Answer:
1. Critical issues
2. Marketing strategies
3. Action plans
4. Executive summary
5. Objectives
Answer: Action plans
2. Marketing strategies
3. Action plans
4. Executive summary
5. Objectives
Answer: Action plans
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