Manager Digital Marketing Question:
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Tell me what resources do you follow to learn about new trends and stay abreast of industry news?


Most applicants can rattle off the blogs and podcasts they know are leaders in their industry. I then follow that question up with, What have you learned recently from one of those resources, and how will it change the way you do your job? This follow-up separates the contenders from the pretenders. You can't fake it. Applicants either have a quick, confident response, or they flounder. Job seekers should prepare for questions like this by paying attention to the leading industry blogs, podcasts, and newsletters. Then, they should think about how recent changes impact their current or past companies.

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Tell me how you would setup, track, and determine if a campaign was successful?Tell me in what specific ways are you more skilled and better able to do your job than this time last year?