Columnist Question:
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Do you know what makes good content? How do you know if a piece of content is doing well?

Answer:

You want to make sure the content writer understands how their work aligns with your business strategy. Good answers might include the following: “Good content should inform and engage readers,” or “Good content drives clicks, pageviews, unique visitors, etc.”

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Suppose if you have a 300-page document that's a rush job and you must edit it by the end of the day, how would you approach the task to ensure timely delivery?As you know we're constantly making things better, faster, smarter, or less expensive. We leverage technology or improve processes. In other words, we strive to do more--with less. Tell us about a recent project or solution to a problem that you made better, faster, smarter, more efficient, or less expensive?