Team Lead SEO Question: Download Questions PDF
Do you know what is Google EMD updates?
Answer:
The EMD Update - for "Exact Match Domain" - is a filter Google launched in September 2012 to prevent poor quality sites from ranking well simply because they had words that match search terms in their domain names. When a fresh EMD Update happens, sites that have improved their content may regain good rankings. New sites with poor content - or those previously missed by EMD - may get caught. In addition, "false positives" may get released
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