Marketing Communication Question:

What factors do consider most important when attempting to influence consumer behaviour?

Marketing Communication Interview Question
Marketing Communication Interview Question

Answer:

When answering this question make sure to show how cultural, social, personal and psychological factors all impact consumer behavior. Provide an example of a marketing campaign or project you developed and how you used these four key factors to develop and optimize your project.


Previous QuestionNext Question
Suppose if a marketing campaign that did not work out as you had planned and how you handled the situation?Tell me what are the biggest challenges of a marketing manager faces today?