Social Media Executive Question:

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Explain me how do you use social media as a tool for customer service?

SME Interview Question
SME Interview Question

Answer:

Social media is a great tool for customer service since you can converse with customers directly, use analytics to see how they’re responding to content, and find influencers to chat with and bring over to your network. Some of these influencers might even be customers. Most social media employers stress the power conversation so have examples of how you’ve reached out to customers. Social media is also a good indicator of overall company vitality and analytics.

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Tell me what key performance indicators (KPIs) would you recommend to report on social media efforts?Explain how active are you on social media and how many people are you connected with?