Marketing Question:
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When companies make marketing decisions by considering consumers wants and the long-run interests of the company, consumer, and the general population, they are practicing which of the following principles

Answer:

* a) Innovative marketing
* b) Consumer-oriented marketing
* c) Value marketing
* d) Societal marketing

Answer d

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One of the most promising developments in multivariable segmentation is called _________________ where a host of demographic and socioeconomic factors is usedThe study of human populations in terms of size, density, location, age, gender, race, occupation, and other statistics is called: