Marketing Question: Download Questions PDF
One common misuse of marketing research findings in contemporary business is the tendency for marketing research to:
Answer:
* a) Become a vehicle for pitching the sponsor's products.
* b) Become a vehicle for discriminating in the marketplace.
* c) Become a means for raising prices.
* d) Become a means for unfair competition.
Answer a
* b) Become a vehicle for discriminating in the marketplace.
* c) Become a means for raising prices.
* d) Become a means for unfair competition.
Answer a
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