Marketing Question: Download Questions PDF
A company faces several major decisions in international marketing. The first of these decisions is often:
Answer:
* a) Deciding whether to go international
* b) Looking at the global marketing environment
* c) Deciding which markets to enter
* d) Deciding how to enter markets
Answer b
* b) Looking at the global marketing environment
* c) Deciding which markets to enter
* d) Deciding how to enter markets
Answer b
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